Our story begins in Montecristi, the land of the legendary General Eloy Alfaro Delgado, where the most skilled artisans of Manabí have perfected the art of weaving the iconic toquilla straw hats, declared Intangible Heritage of Humanity by UNESCO in 2012. However, our commitment goes beyond one region: we collaborate with artisan communities throughout Ecuador, uniting their ancestral knowledge in a unique platform that connects their creators with the world.

The online store was born as the third generation of a family dedicated to crafts, with a clear purpose: to preserve and share these traditions. With the motto “fair trade, community development and artisan innovation”, we offer products that not only stand out for their quality and design, but also represent the soul of the families who make them. Today, more than 200 artisan families work alongside us, creating unique pieces by hand, from hats to decorative items, with the aim of keeping this cultural heritage alive.

Thanks to this network of artisans, we have the ability to fulfill large-scale orders, offering customized solutions for companies, events, and stores around the world. This allows us to maintain competitive prices without compromising quality, always respecting the value of handmade work. Each piece is crafted with dedication, using local materials such as toquilla straw, mocora, and tagua, which grow in the warm regions of Manabí and other provinces of Ecuador.

Our commitment to artisans is unwavering: we work under fair trade principles, ensuring that each family receives the recognition and compensation they deserve for their work. Through our store, we don’t just buy products, but we invest in the development of rural communities, helping to keep alive a way of life that has been passed down from generation to generation.

In addition to offering quality products, we share the story behind each piece. Through our platforms, we showcase the artisanal processes so that customers can appreciate the time, skill, and dedication that goes into each creation. You are not just buying an object, you are acquiring a part of Ecuadorian history and culture, while supporting the economic growth of these communities.

Our online store stands out for its wide diversity of categories, all handmade: from straw hats, alpaca clothing and accessories, to decorative items and artisanal jewelry. With more than 200 artisan families collaborating, we can fulfill large international orders, always maintaining the highest quality standards and efficient delivery times.

Each purchase is an act of solidarity and a tribute to artisanal work, helping to ensure that these traditions do not disappear and that more families can sustain themselves through their creativity. With direct shipments to any part of the world, our store connects you with the best of Ecuadorian art, offering authentic, innovative and accessible pieces for all.

We invite you to discover a world of art and culture through our collections, where each product has a story to tell and a legacy to preserve.